FOR IMMEDIATE RELEASE

 THE CELEBRATION CONTINUES WITH THE RELEASE OF THE 2025 MAGAZINE

In celebration of National Tourism Week (April 7-11, 2025), Tourism North Bay is excited to share the release of the 2025 tourism magazine.

Capitalizing on the success of the initial launch in early 2024, the updated magazine includes new elements, new stories and historic images that also recognize and celebrate the city’s Centennial.

Tanya Bédard, Executive Director of Tourism North Bay stated, “as North Bay prepares to celebrate its official Centennial next week, it is important to reflect on the rich history and cultural heritage that have shaped the destination over the past century and it is our role at Tourism North Bay to capture the excitement and share with potential visitors.”

Designed to captivate and inspire, the magazine offers readers a spectacular, visual journey through the heart of Northern Ontario’s Gateway city. Tourism North Bay worked with local marketing agency, Clark Communications again this year to add four extra pages in addition to a new front cover that represents the growing culinary experiences available in the city.

The magazine still features insider tips from local fishing anglers and powersport enthusiasts, the rich tapestry of Indigenous history and culture, must-visit attractions and events, the Airforce Defence history as well as sharing valuable insights for travelers seeking authentic experiences and memorable adventures.

“We thank all of our local partners, writers and photographers who contributed to the publication and helped to make it a spectacular showcase of our city,” continued Ms. Bédard.

Over the next few weeks, the updated publication will be distributed to tourist information sites across the province and locally to the accommodation providers, attractions and partners.  A full digital copy is also now available at https://www.tourismnorthbay.com/resources/.

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As of today, and throughout the month of February and March be sure to experience a ‘Winter Warmth’ prix fixe dinner menu thoughtfully curated by four local chefs. Valued between $35 to $60 (plus tax and gratuity) we invite you to discover, savour, and support our flourishing, local culinary scene at the following participating restaurants:

Average Joe’s Eatery + Patio: year-round lakefront restaurant serving up a spicy wintery menu

Cecil’s Brewhouse + Kitchen: located Downtown North Bay and serving up deliciously diverse dishes paired with their in-house brewed beer

The Block: Farm-to-table eatery menu in a historic downtown setting

Churchill’s Prime Rib House: steps from Sunset Park on Lake Nipissing is this award-winning fine dinning restaurant

“We are thrilled to introduce ‘Taste The Bay’ as a way to not only support our local businesses but to offer an unforgettable culinary adventure for food lovers of all kinds,” said Tanya Bédard, Executive Director of Tourism North Bay. “With the growing demand for unique and authentic travel experiences, ‘Taste The Bay’ provides an exciting opportunity to explore our city’s food scene in a new and interactive way.”

The Winter Warmth prix fixe menu also coincides with other outdoor activities in North Bay which pairs for a fantastic evening out in the city:

Le Carnaval: Celebrating our francophone culture here in North Bay, Les Compagnons have a fun filled week of activities scheduled from 2^nd February to 8^th February.

Ice Follies: Northern Ontario’s premier biennial festival of contemporary and community-engaged art, set against the breathtaking frozen expanse of Lake Nipissing from February 7^th to 21^st.

With the addition of two special live performances at Olmstead Beach on Trout Lake on February 15^th and 16^th from 7pm to 9pm.

SOMA: Gather with like-minded individuals who seek balance & rejuvenation and ignite your senses with the combination of fire (saunas) + ice (polar dip) + yoga + self care this February 15^th on Trout Lake in front of Average Joe’s Eatery + Patio.

“The ultimate goal for ‘Taste The Bay’ is to grow the number of culinary products in the city, to not only increase the number of participating restaurants but to also eventually feature a range of dining experiences, from restaurant tours, to food and drink pairings, seasonal prix fixe events, cooking classes, chef-led experiences and so much more,” Ms. Bédard continued. “Taste The Bay promises to deliver something for every palate and aims to put North Bay on the map as a culinary destination while celebrating the rich food culture of the region.”

Tourism North Bay encourages everyone, from foodies to families, to explore and taste the vibrant flavors of our city, while supporting local businesses and discovering new favorites. For more information visit our website: https://www.tourismnorthbay.com/taste-the-bay/

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ABOUT TOURISM NORTH BAY

Tourism North Bay is the local destination marketing organization, promoting North Bay and area’s tourism assets and serving as a resource for the industry. We are a not-for-profit organization reporting to a board of directors made up of accommodation providers and representatives from attractions, arts, culture and sport.

MEDIA INQUIRIES:

Stacey Gadway

Marketing & Communications Officer – Tourism North Bay

stacey@tourismnorthbay.com    705 492 5666

The post TASTE THE BAY: TOURISM NORTH BAY LAUNCHES NEW CULINARY INITIATIVE appeared first on Tourism North Bay.

We are seeking a dynamic and enthusiastic individual to join our team as a Graphic & Content Coordinator. Reporting to the Marketing & Communications Officer, this new position will be responsible for (but not limited to) the following:

Responsibilities:

• Creating new and/or updating marketing collateral, graphics, short videos and advertisements
• Assisting in the creation of social media posts, stories, reels and advertisements
• Assisting in creating engaging content for our social media platforms including Facebook, Instagram, LinkedIn, YouTube and Tik Tok
• Collaborating with the team to develop and implement marketing strategies to promote tourism in North Bay
• Managing the photo asset inventory and digital asset library
• Monitoring and reporting on social media partnerships
• Assisting with website updates, listings and directory maintenance and content creation (writing copy, scheduling and reporting)
• Supporting the team with media opportunities, event coordination and logistics
• Sharing ideas for new marketing outreach, social and awareness opportunities
• Designing new templates, advertisements, presentations, etc.

Qualifications:

• Post Secondary Degree, Diploma or Certificate in Graphic Design and/or Marketing
• Proficient in the Adobe Creative Suite including Illustrator, Photoshop, Lightroom and/or Premiere Pro
• Experience with social media management and content creation
• Strong written and verbal communications skills
• Ability to work collaboratively in a supportive and inclusive team environment

The Graphic & Content Coordinator will work independently and as part of a team on activities related to the organization’s marketing, social media and awareness campaigns that support the mission, vision and values of the organization.

Requirements:

• Candidate must be a new entrant into the workforce, are transitioning to a new career, or the unemployed or underemployed who are entering a new field.
• Candidate must have not previously participated in an NOHFC funded internship in the 2020 Mandate.
• Candidate must be 18 years of age or older.
• Candidate must be legally eligible to work in Canada.
• Once hired, the candidate must reside in the Northern Ontario community in which they are employed.
• Bilingualism (English/ French) is an asset.

Skills & Abilities:

• Motivated self-started, team player, enthusiastic with strong time management and interpersonal skills
• Strong computer literacy skills and experience using: Adobe Creative Suite including Illustrator, Photoshop, Lightroom and Premiere Pro.
• Proficient in using an Apple iMAC Desktop Computer
• Solid understanding of digital and social platforms including Facebook, Instagram, LinkedIn, YouTube and Tik Tok
• Ability to work in a team environment, yet also independently while being proactive, and able to handle the challenge of quickly evolving projects and opportunities
• Effectively able to work under pressure and manage change in fast-paced environment
• Strong problem-solving, organizational and time management skills with a proven ability to meet deadlines.

This is a full-time, 1 year contract position that will require 35 hours per week. The candidate will be required to work at the Tourism North Bay office in North Bay, Ontario.

How to Apply:

Please submit your resume and cover letter outlining your interest in the position and relevant experience to: admin@tourismnorthbay.com no later than 4:00 p.m. (EST) on Tuesday, December 10th, 2024. Please be sure to include “Graphic & Content Coordinator” in the subject line.

Tourism North Bay is an equal opportunity employer and is committed to diversity and inclusion in the workplace. We encourage applications from all qualified applicants. We thank all applicants for their interest, however only those selected for an interview will be contacted.

This opportunity is proudly supported by the Northern Ontario Heritage Fund Corporation and is funded through the Workforce Development Program. Eligibility requirements of the program can be found here: https://nohfc.ca/en/pages/programs/people-talent-program/workforce-development-stream

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 FOR IMMEDIATE RELEASE

Tourism North Bay, in partnership with the City of North Bay, Downtown North Bay & Waterfront, The Artisans Way, and Creative Industries, is excited to announce the launch of a brand-new outdoor winter market experience that will transform the downtown into a festive hub of holiday cheer. Running on the 4 first Saturdays in November (2, 9, 16, and 23) from 4:00 pm. to 8:00 pm., this new winter experience is a must-visit destination for residents and visitors alike.

Located at the Jack Burrows Parkette (100 Ferguson Street) in front of the North Bay Museum in the heart of Downtown North Bay, the market will feature:

• The Artisans Way, a well-known local handcrafted market showcasing unique, locally made goods perfect for holiday shopping
• Christmas Mini Train rides on The Amazing Train
• Screenings of locally filmed Christmas movies
• Live music and cultural programming
• Holiday themed light activations
• Visits from Santa Claus
• And a variety of other festive activities that capture the spirit of the season.

“The new outdoor winter market experience was designed by local partners in order to enhance the vibrancy of Downtown North Bay and to support local artisans, restaurants and businesses leading up to the busy holiday season,” said Tanya Bédard, Executive Director of Tourism North Bay.

“By creating a new welcoming and festive atmosphere for all ages, visitors and residents are encouraged to explore the light activations and programming, shop the artisan market, indulge in seasonal treats and take in the festive culture under twinkling lights.”

Along with all the project partners, this initiative is proudly funded by Federal Economic Development Agency for Northern Ontario and Destination Northern Ontario, whose generous support has made it possible to bring this new and exciting event to North Bay for all to enjoy.

For more information about the new outdoor winter market experience click here.

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POUR PUBLICATION IMMÉDIATE

 LE CENTRE-VILLE DE NORTH BAY SE TRANSFORMERA EN UN CENTRE FESTIF EN NOVEMBRE

Tourisme North Bay, en partenariat avec la ville de North Bay, Downtown North Bay & Waterfront, The Artisans Way et Creative Industries, est heureux d’annoncer le lancement d’un tout nouveau marché d’hiver en plein air qui transformera le centre-ville en un centre festif célébrant la joie des fêtes. Organisé les quatre premiers samedis de novembre (les 2, 9, 16 et 23), de 16 h à 20 h, ce nouveau marché d’hiver est une destination incontournable pour les résidents et les visiteurs.

Situé sur la parkette du North Bay Museum, au cœur du centre-ville de North Bay, le marché présentera :

– The Artisans Way, un marché artisanal local bien connu qui présente des produits uniques fabriqués localement, parfaits pour les achats de Noël.

– Des promenades en petit train de Noël à bord de l’Amazing Train

– des projections de films de Noël tournés localement

– Musique live et programmation culturelle

– Activations lumineuses sur le thème des fêtes de fin d’année

– Visites du Père Noël

– Et toute une série d’autres activités festives qui reflètent l’esprit de la saison.

Le nouveau marché d’hiver en plein air a été conçu par des partenaires locaux afin de rehausser le dynamisme du centre-ville de North Bay et de soutenir les artisans, les restaurants et les entreprises de la région à l’approche de la période achalandée des Fêtes », a déclaré Tanya Bédard, directrice générale de Tourisme North Bay.

En créant une nouvelle atmosphère accueillante et festive pour tous les âges, les visiteurs et les résidents sont encouragés à explorer les activations lumineuses et la programmation, à faire des achats sur le marché artisanal, à se laisser tenter par des friandises saisonnières et à profiter de la culture festive sous les lumières scintillantes.

Cette initiative est fièrement financée par l’Agence fédérale de développement économique pour le Nord de l’Ontario et Destination Nord de l’Ontario, dont le généreux soutien a permis d’organiser ce nouvel événement passionnant à North Bay pour le plus grand plaisir de tous.

Pour plus d’informations sur le nouveau marché d’hiver en plein air, veuillez visiter : https://www.tourismnorthbay.com/see-do/winter-fun/winter-market/

—– FIN —–

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Tourism North Bay is excited to announce the official re-launch of the Driftscape application, a cutting-edge digital platform designed to enhance the travel experience for both residents and visitors. This application offers an immersive way to explore North Bay’s natural beauty, rich cultural heritage, and vibrant community through points of interest across the city, self guided tours and interactive maps.

Through this platform, Tourism North Bay has partnered with the City of North Bay’s Economic Development Department, North Bay Public Library, Discovery Routes and Creative Industries to create their own unique self-guided tours and there are more exciting features that will be added in the coming months.

“Tourism North Bay is thrilled to partner with Driftscape again to bring back this travel app to our community,” said Tanya Bédard, Executive Director of Tourism North Bay. “This app will not only enhance the visitor experience but also encourage residents to explore and appreciate the incredible assets we have right here in the city. By embracing digital tourism, we aim to make North Bay more accessible and enjoyable for everyone.”

Ms Bédard continued, “The app was initially introduced in 2020 and never really had the opportunity to reach its full potential due to the travel restrictions and safety measures put in place during the pandemic.”

Now, Driftscape will allow users to discover North Bay’s hidden gems, historical sites, local attractions, upcoming events and accommodation offerings in a seamless and engaging manner. The app features detailed information and multimedia content, including images, audio and video, to provide a comprehensive guide to the city’s offerings.

Key Features:
Interactive Maps: Explore North Bay with interactive maps that highlight key points of interest, trails and cultural landmarks.
Self-Guided Tours: Enjoy curated self-guided tours that showcase the best of North Bay’s history, art, culture and natural attractions.
Multimedia Content: Access rich multimedia content, including photos, audio guides and videos for a deeper understanding of each location.
Event Listings: Stay up-to-date with the latest events and activities by linking to the events calendar on the website.
Eat & Drink: Download the dine-in listing of North Bay’s diverse food and brewery offerings.

The Driftscape app is available for free download on both iOS and Android devices by visiting the App Store or Google Play store. You can also scan the QR code below in order to start exploring #NorthBay.

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ABOUT TOURISM NORTH BAY
Tourism North Bay is the local destination marketing organization, promoting North Bay and area’s tourism assets and serving as a resource for the industry. We are dedicated to promoting the unique attractions, events and experiences that make North Bay a premier destination for visitors. Our mission is to showcase the best of North Bay, support local businesses, and enhance the economic and cultural vitality of our community.
Tourism North Bay is a not-for-profit organization reporting to a board of directors made up of accommodation providers and representatives from attractions, arts, culture and sport.

FOR MORE INFORMATION
Website: tourismnorthbay.com
Facebook: facebook.com/tourismnorthbay
Instagram: instagram.com/tourismnorthbay

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Four different tulip varieties were planted at the North Bay CF-100 Canuck Memorial at Lee Park, the Fighter Group Monument along the North Bay Waterfront, Memorial Park and at 22 Wing North Bay.  Although tulips were planted at 22 Wing, this site is not included in the public visitor tour.

Tanya Bédard, Executive Director of Tourism North Bay, expressed her enthusiasm for the new tour, stating, “We are proud to participate in the RCAF Centennial Committee and to work with this dedicated group in creating a new tour that highlights the significant contributions of the military to our city. Although the tulips have yet to bloom completely at all sites, we feel it is important to share the news about this new tour so that visitors can plan their trip in the next few weeks.  The tour not only shares background on each of the selected sites, but also provides visitors with a unique opportunity to explore the city’s picturesque landscapes and monuments adorned with colourful tulips.”

At each location, visitors will find a sign next to the tulip bed that details the significance and history of the site along with a QR code that will direct them to Tourism North Bay’s webpage which loads a map and further information regarding each site.

Colonel Richard Jolette, 22 Wing and Canadian Air Defence Sector Commander said, “The Flight of Fancy Tulips were planted throughout the city of North Bay and at 22 Wing/Canadian Forces Base North Bay last fall so that in the spring of 2024 they would bloom in celebration of the Royal Canadian Air Force’s Centennial.  Named Wings, Ad Astra, Rescue and Flyers these tulips reflect people who served, who continue to serve in the RCAF, and inspire future generations.”

The RCAF has historic ties to tulips, when in World War II, Canada assisted in the liberation of the Netherlands. As a thank you, and a yearly tradition, to this day the Netherlands sends 20,000 tulip bulbs to Canada to which North Bay received 8,500.

Chief Warrant Officer Didier Pignatel, 22 Wing Chief Warrant Officer and Champion for the North Bay RCAF 2024 Stakeholder Committee explains, ‘“The Flight of Fancy Tulips are not only symbols of the rich history of the Royal Canadian Air Force, but they also represent how a community comes together to celebrate the people of the RCAF.  Our Honorary Colonels, the city of North Bay, community members, members of 22 Wing North Bay gave generously and worked hard to plant close to 8,500 bulbs in Lee Park, the North Bay Waterfront, Memorial Park and at 22 Wing North Bay.  We are honoured with this incredible support which is yet another example of how North Bay appreciates its military.”

Mayor Peter Chirco continued, “The City of North Bay is proud to support the Flight of Fancy Tulip Tour, and we invite everyone to enjoy the beauty of these tulips as we celebrate 100 years of service by the Royal Canadian Air Force.”

The creation of the Flight of Fancy Tulip Tour underscores North Bay’s commitment to promoting tourism and preserving its rich cultural heritage. By honoring the RCAF’s Centennial, Tourism North Bay aims to pay tribute to the men and women who have served in Canada’s Air Force and we invite locals and tourists alike to join us in commemorating this momentous occasion.  It is expected for the tulips to be in full bloom during the last 2 weeks of May.

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FOR IMMEDIATE RELEASE

TOURISM NORTH BAY RELEASES FUN NEW VIDEO TO KICK OFF NATIONAL TOURISM WEEK  

As National Tourism Week kicks off today, Tourism North Bay is excited to share a captivating new video showcasing a mix of old city promotional footage with a fun and edgy spin to encourage travellers to choose North Bay as their four-season Northern Ontario destination of choice.

Tanya Bédard, Executive Director of Tourism North Bay, expressed her enthusiasm for the release, stating, “North Bay is a destination like no other, offering visitors a perfect blend of natural beauty, cultural richness, and inspiring experiences.  We feel this video will resonate with residents as well as peak the curiosity of visitors who are keen to explore further. This video not only highlights the incredible offerings of our city but also celebrates the resilience, growth and spirit of our community.”

Produced in collaboration with local filmmakers, RFP Media and the tourism marketing agency, The New Business, the video features stunning footage of North Bay’s picturesque landscapes, pristine lakeshores, lush forests, and vibrant downtown scenes. From outdoor activities to sporting events and cultural attractions, the video shares an array of tourism experiences that await visitors in the City of North Bay.

“The video demonstrates the changes and growth that the community has seen over the years in relation to infrastructure, investment, inclusivity, and diversity,” Ms Bédard continued. “The constant theme that you will notice throughout are the stunning natural landscapes and most importantly, the warm hospitality of its residents.”

Tourism North Bay encourages everyone to share this video with friends, family and social networks. Be sure to tag those that you recognize in the footage or share fond memories of the places you enjoyed visiting over the years. Let’s have some fun, show some pride and make North Bay go viral.

The video is live on Tourism North Bay’s YouTube Channel and will be available for viewing at www.tourismnorthbay.com and all their social media platforms (@tourismnorthbay).

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ABOUT TOURISM NORTH BAY

Tourism North Bay is the local destination marketing organization, promoting North Bay and area’s tourism assets and serving as a resource for the industry. We are a not-for-profit organization reporting to a board of directors made up of accommodation providers and representatives from attractions, arts, culture and sport.

MEDIA INQUIRIES:

Stacey Gadway

Marketing & Communications Officer – Tourism North Bay

stacey@tourismnorthbay.com

705 492 5666

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Tourism North Bay is thrilled to announce the launch of a stunning new tourism magazine, showcasing the natural beauty and diverse attractions in North Bay. Designed to captivate and inspire, the magazine offers readers a spectacular, visual journey through the heart of Northern Ontario’s Gateway city.

With its sleek design and attractive imagery, the new magazine serves as a lure piece for visitors eager to explore the wonder of our vibrant destination. From pristine lakeshores and lush forests to urban eats and gallery hops, each page invites readers to discover the natural splendor and rich, cultural heritage that define North Bay.

“This new magazine represents a significant milestone for Tourism North Bay” said Tanya Bédard, Executive Director of Tourism North Bay.  “With the launch of the new website and calendar of events in 2023, the new magazine will no doubt enhance the continued efforts and outreach in promoting North Bay as a premier tourist destination.”

The magazine features insider tips from local fishing anglers and powersport enthusiasts, the rich tapestry of Indigenous history and culture, must-visit attractions and events, celebrating the Airforce Defence history as well as sharing valuable insights for travelers seeking authentic experiences and memorable adventures.

“We thank all of our local partners, writers and photographers who contributed to the publication and helped to make it a spectacular showcase of our city,” continued Ms Bédard.

This new publication will be shared locally with all our accommodation providers and partners, shared at consumer marketplaces and distributed to tourist information sites across the province.  A full digital copy is also now available at https://www.tourismnorthbay.com/resources/.

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The four kiosks are currently located at:

• Ontario Northland Bus Terminal and Jack Garland Airport (YYB) – two locations that bring hundreds of visitors to the city daily.
• City Hall – a regular stop for visitors to find local information and community services, and
• Laurentian Ski Hill – a popular daily attraction in the winter months for visitors wanting to hit the slopes.

All locations were selected to guarantee maximum engagement with a fifth location being confirmed and announced in early 2024.

‘This initiative was part of the Tourism Recovery Fund project announced earlier this year which included website enhancements, new product development and marketing focusing specifically on the Downtown and Waterfront district,’ explained Tourism North Bay Executive Director, Tanya Bédard. ‘Thanks to the project partners and funding support from FEDNOR, these new digital kiosks will help to highlight popular tourist attractions and encourage the user to visit the city’s downtown core and waterfront area.’

There are currently 15 points of interest highlighted as part of phase one with other key destinations and programming features to be added by 2025. Each point of interest has a story and a dynamic 3D image that appears when selected, making the entire experience fun, engaging, educational and memorable for the user.

These sleek and branded kiosks were wrapped by See More Graphics with the interactive programming designed by Transform Interactive, who have a presence and connection to ICAMP.

This project was proudly supported by the Federal Economic Development Agency for Northern Ontario (FEDNOR).

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